Insights, analyses, and thoughts on AI transformation.
ChatGPT ads are self-bookable in 31 European markets. Learn who the channel is suitable for, who it isn't, and how to test it in a controlled manner.
The stock market now evaluates AI spending based on impact. Four key metrics to make the value of your AI investment visible within your company.
When everyone produces more, quality decides. Why AI consulting for marketing professionals is not about more output but more impact – and how automation helps.
AI use in hospitals is doubling – but patient data demands the highest level of security. Why AI consulting for hospitals starts with data protection, and when on-premise is the safest solution.
The AI shake-up of agencies: the global ad market grows 8.9 percent in 2026, yet the gains are spread extremely unevenly. What mid-sized companies can learn from it.
How to maintain an overview with a digital memory and AI: Build, structure, and use a knowledge hub in a data-privacy-conscious way – for both professional and personal life.
Over 90% of lawyers use AI – yet confidentiality, data protection, and liability often remain unregulated. Why AI consulting for law firms starts with governance.
On August 2, 2026, the EU AI Act's transparency obligation and GPAI enforcement take effect. What companies in Germany need to sort out now, in four concrete steps.
98% of agencies use AI – yet value creation lags behind. Why AI consulting for agencies is not a tool question, and how to turn your head start into margin.
Why high-risk AI is so demanding, what a risk assessment (DPIA, FRIA) really involves, and how large organizations clarify responsibility with RACI – the guide for regulated industries.
The record in startup formations shows: AI does not just accelerate, it opens up new business fields. A strategy for established companies to develop new offerings from AI.
40% of German SMEs use AI, only 7% have fully integrated it. Why the scaling gap is not a technology problem – and how to move AI from pilot to core processes.
More and more rights holders – from Disney to the New York Times – refuse to have their content processed by AI. How agencies and companies cleanly segregate AI use internally.
On-premise AI means running AI on your own servers. How companies host their own AI, what its benefits and limits are, and which use cases it suits.
Digital sovereignty in AI means control over dependencies. Vendor diversification, data sovereignty, and an exit plan: the playbook against the next outage.
EU AI Act for businesses: what obligations apply from August 2026, what the Digital Omnibus has postponed, and five steps to ensure legal certainty for SMEs.
The AI implementation gap costs companies customers and talent. Why technology isn't the problem and which four steps can advance small and medium-sized businesses.
Open-source AI has almost reached the level of closed top models with GLM-5.2, at a fraction of the cost. What this means for SMEs.
Why most AI initiatives in small and medium-sized enterprises fail due to blind activism and how the 6Rocks framework provides the foundation for true transformation.
How do you recognize good Artificial Intelligence consulting? 7 quality features, critical questions, and warning signs to ensure your AI investment pays off.
AI in recruiting is becoming mainstream, but the EU AI Act classifies it as high-risk from August 2026. What HR in SMEs must now consider.
Finding the right AI consultant determines success or misinvestment. 7 criteria, critical questions, and warning signs for your selection.
AI consulting for SMEs: How a project runs, what it delivers, and what costs to expect. A practical guide for decision-makers.
AI implementation in SMEs doesn't have to solve everything at once. Why a phased approach keeps complexity manageable and delivers results faster.
An AI assessment reveals your maturity level before budget flows. Why a current state analysis is a better starting point than a free consultation call.
Many AI tools, no common priority: Why AI initiatives in SMEs unravel and how to create focus with a clear order.
AI in regulated industries rarely fails due to the model, but due to auditability and oversight. What banks, law firms, and clinics need now.
What AI really costs is changing: moving away from flat rates to token-based billing. Why costs are rising and how you can manage your AI budget.
AI sovereignty in SMEs means control over data, providers, and legal aspects. Why strategy comes before tool purchase and how to get started.
AI governance determines whether AI runs securely in your company. EU AI Act, risk classes, and a practical AI policy: the guide for SMEs.
Employee AI acceptance determines project success. How to reduce fears, build AI Champions, and create a culture of curiosity.